COCO LAB ® (Consumer Consciousness Lab)
business and people transformation management company was established in Singapore, 2018.
We offer consulting, training and design services to help teams develop go-to-market solutions, advocating for the intersection of science, tech, and human empathy.
Cocolab Services :
. AI Readiness Diagnostics
. Change Management
. Embodied AI Design
. eAI Think Tank
naida ai
Re-designing EU
NGO Communications
EU non-governmental organisations got together in Brussels in an explosive sprint to re-design their communications in the most creative and compassionate way.
"While designing comms solutions we need to take the emotional needs, concerns and hopes of the users into account.... "
COHESIFY
Brussels
Regional Innovation
Summit
Over 100 executives gathered at the Coca-Cola Shanghai premises and went through a three-day capacity building and reimagining of their product and service offers.
"Cheryl's team helped us deep-dive into customers' needs and developed new sustainable ideas."
Steve Llewellyn, Design Lead
Shanghai
Mars Group eComm Strategy Summit
Empowering Mars APAC teams to think boldly, re-imagine the eCommerce playbook and create sustainable products and services.
"It was the most innovative and creative workshop we have experienced!"
Mars Japan Team
Shanghai
Sustainability & AI Summits
SF held innovation summits for the first time in eco-villages in Hangzhou where the core team immersed in capacity building and innovation programs.
"...extraordinary experience! It inspired (us) to redesign and brand our Innovation Centre (business model) "
Athena Zhu, Business Director
Hangzhou
NIO CX Playshop
A play-shop where NIO car owners and their close family and friends discover each other's needs and dreams. The result was a co-creation of each familiy's dream life experience encapsulated in handmade artistic 3D car model mockup.
"...an excellent experience ... we engaged deeply and expressed our emotional needs through very creative and artistic Coco Lab methods."
Yuki 宇琪, NIO ES8 car owner
Shanghai
Redefining Healthcare
as a Teamsport
Business unit heads stepped into the emotional shoes of patients, caregivers and healthcare workers to create empathic go-to-market solutions.
"Coco Lab's innovation workshops
triggered breakthrough thinking from Sanofi China teams to re-define healthcare as an emotional team sport amongst patients, caregivers, doctors & community. Creative solutions were prototyped to greatly improve patient wellbeing."
Shanghai
Patrick Ma, Innovation Lead
Reimagining automotive solutions
Teams from Germany and China converged in summits and design sprints in Hangzhou, Shenzhen and Shanghai to reimagine automotive solutions from radical perspectives
"We were surprised at how we could develop creative solutions to engineering challenges.."
Shanghai
Ellen, Innovation Team
In today’s fast-evolving AI landscape, equipping your team with interoperability skills to manage seamlessly across platforms is a strategic investment in your organization’s future.
Our People-first Customer Experience (CX) Transformation programs help organisations accelerate their transformation journey. Teams are empowered to design impactful solutions for key stakeholders - internal customers (employees) and external customers.
Gartner's top CX (Customer Experience) trends for 2025 highlight a shift towards integrating human empathy with AI-powered efficiency, focusing on proactive customer engagement, and leveraging technology to drive value creation and loyalty.
